Little Artist

little artist page

The app allows parents to keep their children's artwork without quantity limitation.

And for children, it will bring back childhood memories when they will grow up.

Also, the app will reveal information on the child's development according to

the drawings and will give tips to improve drawing, encouraging the parents

to upload more data.

Little Artist onboarding

MY ROLE IN THIS PROJECT

The project was created during my UX studies at “Create” school.

UX/UI design, Visual Design and Research

INTRODUCTION

Children's artworks. Many parents don’t know much about the strong relationship between their child's drawings and development. Drawing is important tool for children to express themselves. Every line or circle may be fascinating, and therefore in the early ages, drawing and work of art in general are main part of child's daily activities

PROBLEM STATEMENT

A large amount of drawings and other artworks sent from kindergarten almost every day is overwhelming for most parents, not knowing what to do with all the masterpieces.

MARKET RESEARCH

The first step was to search for similar apps and several were found. These are my conclusions about some of the challenges addressed in those apps.

How to get users to start and upload their kid's artworks?

Presentation of value at "Onboarding" Stage.
In-app feature enabling the user to add information to photos.
Creating social network of close friends. In-app social share and sharing via e-mail.

How do we make users come back and keep on uploading artworks?

Use of conventions for taking photos and editing inside the app. Creating list of features that users expect in such kind of app.
High upload rate of pictures and movies. User will not tolerate low upload rate, which can cause frustration and abandonment of app.
Upload artworks without quantity limit. a solution is required to allow free unlimited storage of artworks. If there is limit, to create easy operation to avoid user frustration.

How do we create a simple process of saving artworks?

Dividing the task to several small tasks. The documentation process needs to be performed step by step using convention and minimum effort.

Research in apps from other fields. These are my conclusions about some of the challenges addressed in those apps.

How do we create a good viewing experience?

Using Timeline to present artworks will allow the user to go through journeys following the child's artworks and it's the development by time.
The minimalist approach supported by a clear grid to provide for maximum scan ability of relevant information.

How do we make users come back and keep on uploading artworks?

Information tips on connection between children development and their artworks based on children's age and a type of drawing will be reliable, clear and friendly.

How do we create a simple process of saving artworks?

Some prepared questions will make it easier for the user to fill in data about the artwork.

USER RESEARCH

The second step was to perform user research. Several parents were interviewed to ensure the problem statement. The questionnaire was developed and was filled up by 54 parents and Sharing Group. These are my conclusions about some of the challenges addressed in those apps.

Parents

How to get users to start and upload their kid's artworks?

Providing a sense of confidence: The "Treasure" will be kept the best way. Parents save drawings due to sentimental value of saving the moment. Storing in popular cloud app (e.g. Dropbox) will encourage their confidence.

How do we make users come back and keep on uploading artworks?

Creating a simple interface. As an action that parents will be repeating several times a day, the whole process of artwork documentation must be kept as brief and easy as possible.
Providing a relevant information and tips about the child development through art and drawing according to the child's age. The right timing to bring up such information can improve user engagement.
Easy, fast and simple sharing providing enjoyable user experience. Users can upload several artworks in short time.

How do we create a simple process of saving artworks?

App should include the option for audio, video or text description of the work.
Date will be added automatically when uploading the artwork creating timeline of child's age and creative development.

How do we create a good viewing experience?

Creating a virtual experience close to "hanging pictures on the wall".

Sharing Group

How do we make users come back and keep on uploading artworks?

Simple process to add relatives and friends to the group. Some elder group members such as grandparents can find it difficult to join the sharing group. This might cause a high abandonment rate.
Well- thought interactions and pleasant visuals

THE SOLUTION

An organized place to save children's artworks. An app that will allow parents to save their children artworks without storage limit and will keep childhood memories safely for the future.

An app will provide the parent with information on the relationship between the child's drawings and it's development and will provide tips on improving kid's creative skills.

THE VALUE

The sentimental value of capturing childhood drawings and saving them for years to come.

SUB- VALUE

Information on the correlation between children's drawings and their development.

THE GOAL

Registration and uploading at least one artwork.

USER STORY

UX PHASE- MOM USER

Onboarding Explaining the app's value for a new mom.

Dashboard Mom is taken to the homepage- "Artworks"

Artworks Mom uploads an Artwork.

Development Information Tip After an artwork has been uploaded, Mom receives an information on Adam stage according to his drawing.

She is very excited about the information and decides to upload additional artworks.

Notification Upon completion of artworks uploading, she receives message to invite relatives to the gallery to watch the new artworks.

Gallery Mom enters the Gallery screen to choose Artworks that she would like to present.

She invites the grandmothers and grandfathers to be the first ones to view the artworks in the gallery.

Notification Mom Dana receives notification that grandmother Abigail accepted the invitation and even left a comment!

Gallery Mom enters the Gallery in order to review the comment and response.

Artworks Mom Dana shows Adam that his artwork is now stored on "Little Artist".

DESIGN CONCEPT

Choosing contrasting base colors, graphic elements and hand drawn characters. Icons were chosen to be similar to children's drawing style to provide the user experience of artwork full of imagination. Designing with the goal to encourage the user to keep using the app.